Jamie Horowitz and NFL legend Peyton Manning have transformed Omaha Productions from an ambitious startup into a sports media powerhouse, reshaping how audiences experience sports entertainment. Since its founding in 2020, the company has established itself as a leading force in sports media, with Horowitz’s innovative approach driving its remarkable success.
The company’s stellar trajectory is evident in its diverse portfolio of hit productions. ManningCast, co-created by Horowitz with the Manning brothers, has earned multiple Sports Emmy awards, while Netflix’s Quarterback series reached number one on the platform. The recent announcement of Receiver, following NFL stars like Davante Adams and Justin Jefferson, demonstrates Omaha’s growing influence in sports storytelling.
From Ambition to Influence: The Rise of Omaha Productions
Horowitz’s talent for identifying and developing compelling content is particularly apparent in the company’s latest ventures. Entire Court Press, a women’s basketball docuseries following stars like Caitlin Clark, has been acclaimed as ESPN’s finest sports documentary in recent years. The series showcases Horowitz’s ability to capture athletic achievement and personal stories that resonate with viewers.
Horowitz spearheads Chad Powers, Omaha’s first scripted series for Hulu in a bold move into scripted entertainment. The show, starring Glen Powell and based on a viral character created by Eli Manning, represents Omaha’s expansion beyond traditional sports documentation. This strategic shift reflects Horowitz’s understanding of how to blend sports culture with mainstream entertainment.
The success of these projects stems from Horowitz’s extensive experience in sports media. Known as a transformative figure in the industry, he previously reshaped sports programming at ESPN and Fox Sports, where he launched influential shows like First Take and Undisputed. His expertise in identifying talent and understanding audience preferences has become a cornerstone of Omaha Productions’ strategy.
Award-Winning Content That Resonates with Audiences
Under Horowitz’s leadership, Omaha Productions has secured significant partnerships with major networks and streaming platforms—a recent nine-year deal with ESPN cements the company’s position in sports media for the coming decade. The company has also collaborated with industry giants like Netflix, Hulu, and LeBron James’s SpringHill Farms, expanding its reach across multiple platforms.
The company’s rapid growth reflects Horowitz’s vision for sports entertainment that goes beyond traditional coverage. Combining authentic storytelling with unprecedented access to athletes, Omaha Productions creates content that appeals to dedicated sports fans and broader audiences. This approach has proven particularly successful with series like Full Court Press, which captures its subjects’ athletic achievements and personal journeys.
Expanding Horizons with Strategic Partnerships and New Ventures
Looking ahead, Omaha Productions continues to expand its content lineup. With eight to twelve projects in development, including new documentaries and series across various sports, Horowitz’s influence on sports media shows no signs of slowing. The upcoming Chad Powers series, in particular, represents a significant step in merging sports culture with mainstream entertainment.
Jamie Horowitz’s impact on sports media extends beyond individual productions. His approach to content creation, focusing on personality-driven narratives and authentic storytelling, has helped establish new standards for sports entertainment. As Omaha Productions continues to grow and innovate, Horowitz’s vision remains central to its success in reimagining how sports stories are told and consumed.
Through strategic partnerships, innovative programming, and a deep understanding of audience preferences, Horowitz has helped position Omaha Productions at the forefront of sports media evolution. As the company continues to expand its influence, his expertise in developing compelling content across multiple formats ensures its continued impact on the sports entertainment landscape.